Why Was The Box Created? Enough is Enough.

It is a curious irony of human behavior: we constantly celebrate innovation and challenge conventional thinking yet often recoil when confronted with the results. The phrase “think outside the box” has become a universal rallying cry for creativity, but in practice, stepping outside of familiar frameworks can feel uncomfortable, even threatening, to those rooted in tradition or accustomed to the status quo.

The issue lies in the gap between aspiration and reality. People may claim to want fresh, bold ideas, but they often unconsciously desire solutions that do not disrupt their expectations or force them to reevaluate long-held beliefs. Truly “outside the box” thinking challenges norms, highlights flaws in existing systems, and demands change—actions that can provoke resistance, fear, or even outright rejection.

But here’s the thing: I don’t think inside or outside the box. I begin at square one. I reject that the box in the first place—not to destroy it, but to ask the questions that really matter. Why did we start doing things this way? What problem was the box solving in the first place? Does the box still serve a purpose, or is it now just a comfort zone we’re afraid to leave? Too often, the box isn’t a tool but a shackle—a convenient way to avoid the discomfort of growth. Real progress doesn’t just challenge the box; it dismantles it when it no longer serves us.  This is where there is real hope for real change in the federal government because of Donald Trump’s engagement with Elon Musk and others like him of like mind

I’ve taken more than my fair share of arrows, bullets, and outright nasty attacks for calling out the fake, the fraudulent, and the hollow narratives. Whether it’s rejecting the false promises of “fake fiduciary investment standards,” exposing the hypocrisy around Covid narratives, or simply saying, “You’re a liar,” I’ve paid the price for refusing to go along to get along. I have “never” stood in line, sat in the bleachers, or—worst of all—settled into being a couch potato. I know what’s true, what’s a stretch, and what’s complete bull-roar. And here’s the unvarnished truth: if you want different results, you need different people—people you can trust to call it like it is, without sugarcoating or spin. People who do not over promise and under deliver nor people who under promise and over deliver. I cannot tell you how important it is to have people who are trustworthy, dependable, and simply do what you ask and they do what they say they're going to do. Amazingly this is incredibly difficult for far too many, period! And if that offends you, you are part of the problem.

As I am now into the latter half of my life, I’m encouraged. I see a wholesale shift in who people are listening to and trusting with the keys to the kingdom. People are tired of polished fakery and hollow platitudes. They want honesty, even if it’s uncomfortable. I’ve lived long enough to see the phrase “sticks and stones may break my bones, but words will never harm me” flipped on its head, and now it’s finally shifting back. There’s a distinct return to rationality, curiosity, and courage. That gives me true, non-Obama hope.

And by the way, I live in Dallas, Texas when President Kennedy was assassinated. My father was there in a capacity that only I and my family fully know and understand. He shared his observations, and he was a self-made man of means who worked in the system; in that regard we remain different albeit much, so much the same. The story you know is not the full story, and it’s time to let the dogs out, despite the embarrassment some nations will experience (note I said nations, not people or agencies).

So here’s my call to action: call me. Yes, I’m busy. But I’ll try darn hard to fit a non-client call into my day. If I can’t, I’ve got an incredible team who shares my commitment to truth, transparency, and tradition. And let me be clear: I love talking to sane, rational, and kind people. If that’s you, let’s have a conversation. As for the mean-spirited folks who think they can shout others down or tell them to sit down and shut up? Well, “the hell with you.”

If you’re ready for a real conversation with someone who’s seen the battles, taken the hits, and isn’t afraid to speak the truth, pick up the phone. Let’s talk. We’re good at what we do. Darn good, but best at always learning, listening, and staying current without being swayed by fads.